Our Merino wools products

Hailing from the mountainous New Zealand countryside, the wool of the Merino sheep has long been prized for its exceptional quality and versatility. Woven in Scotland, the fibers are three times finer than human hair, making the wool incredibly soft and allowing for unsurpassable heat retention and breathability. With such unique and luxurious properties it is easy to see why merino wool is so often used in high end knitwear and tailoring – and why we have made it part of the Front Row Society collection.